Instagram DM agent

Shoppal replies to every Instagram DM with pricing, stock, and delivery in seconds.

The official Shoppal assistant sits inside your DMs, understands context, and closes orders without sending buyers away from Instagram.

Reply time

9s

DM conversions

82%

Manual handoffs

<3%

Official logo

Verified
Shoppal official badge

Shoppal Command

Built for social commerce teams scaling through Instagram.

Shoppal DM experience preview

Trusted by instagram-first flagships

Maison LuneGilded StudioUrban LoomThe Ritual Co.Velvet DistrictAltaform

DMs resolved daily

1.9K

Average per flagship handle running Shoppal

+68%

Revenue closed in DM

8/10

Orders complete without checkout links

+43%

Ops hours returned weekly

38h

No overnight staffing required

-5 FTEs

CSAT after automation

4.9/5

Buyers say it feels human + premium

+0.7

The bottleneck we solve

Manual DM workflows fall apart the second your reel goes viral.

Shoppal is the Instagram-native command center. It listens, reasons, and answers like your best seller while giving your team one structured inbox for catalog data, delivery logistics, and warm handoffs.

What founders tell us

“Shoppal feels like our sharpest stylist living in the DMs. Customers get answers instantly, and our team finally sleeps on launch nights.”

01

72% of teams

Replies rely on screenshots and guesswork

Teams juggle spreadsheets, WhatsApp notes, and saved replies. Buyers feel the lag and question availability.

02

3x rework

Order capture gets messy past 100 DMs

Sizes, addresses, and payment confirmations are scattered across threads, so fulfillment turns into detective work.

03

$4.2K / mo

Expensive hiring just to copy + paste

Scaling headcount for every drop kills margins. Leaders need leverage, not another night shift in the inbox.

Agent operating system

Feels native in Instagram, powered by your proprietary data.

We mapped every Shoppal response to what Instagram shoppers expect: lightning-fast clarity, empathy in tone, and zero redirects. The agent thinks like your senior stylist.

Context brain

Understands every nuance in the thread

Shoppal keeps track of sizes, currencies, promo codes, and VIP preferences so replies always sound bespoke.

Commerce routing

Pulls live pricing + delivery promises

Connect Sheets, Notion, Airtable, or your OMS. The agent references stock levels and upsells bundles without leaving Instagram.

Concierge control

Humans step in without breaking the vibe

Tap to take over, leave notes, and reassign threads. Shoppal logs every action for ops and CX reporting.

Conversation intelligence

Real time
Shoppal conversation preview

Flow step

Discovery → offer → delivery promise

Live data

Inventory, lookbook, waitlist priority

Experience

Every control is designed for obsessive Instagram operators.

See conversations, conversions, and service recovery in one clean canvas. The UI mirrors Instagram etiquette so shoppers never hit a jarring bot handoff.

Shoppal dashboard preview

Executive cockpit

Live metrics, thread health, and real-time handoffs. Approve offers, watch DM revenue, and broadcast updated scripts instantly.

Shoppal mobile agent preview

Mobile-optimized agent that keeps up with drops.

Signal

Human takeover status, tone guardrails, and compliance logging baked in.

Switch owners mid-chat, auto-summarize outcomes, and export transcripts to your CRM without juggling tabs.

Why Shoppal wins

Crafted for Instagram-first boutiques, built with enterprise rigor.

Shoppal isn't a generic chatbot. It's the only DM-native agent with a commerce brain, compliance guardrails, and a beautiful operator cockpit.

Native DM intelligence

Replies in the Instagram thread. Always on-brand.

No redirects, no clunky chat widgets. Shoppal reads the reel, the swipe-up, and the buyer profile before typing a word.

Commerce-aware brain

Understands merch rules, sizing, promos, and SLAs.

It ingests your ops handbook, checks stock buffers, and protects margins when it proposes bundles.

Operator-first control

Humans, AI, and data in one control room.

Intent routing, instant summaries, compliance logging, and one-click human takeovers built-in.

Case study · Atelier Lune

+52% launch-week revenue by letting Shoppal guard the inbox.

Two of Atelier Lune's Instagram boutiques plugged into Shoppal. The agent now answers 1.6K daily questions, qualifies VIP orders, and only flags finance for final confirmation.

Reply time

11s

Order uplift

+52%

Ops savings / mo

$4.1K

“Launch drops used to mean four stylists staying up till 3am. With Shoppal we wake up to clean transcripts, tracked orders, and buyers who feel seen.” — Mira, Founder

Shoppal live dashboard

Live control room: watch Shoppal qualify buyers and escalate with context.

Workflow

Launch Shoppal in four simple steps.

Built for non-technical founders: we co-pilot the setup and keep everything inside Instagram.

1

Phase 1

Connect Instagram + guardrails

Authorize via Meta and define tone packs, escalation rules, and phrases Shoppal should mirror or avoid.

2

Phase 2

Sync catalog, promos, & delivery logic

Attach Sheets, Notion, or your OMS. Shoppal ingests sizing charts, bundles, SLAs, and VIP tags.

3

Phase 3

Publish tailored DM flows

Out-of-the-box flows for discovery, price quotes, delivery options, and order capture with your branding.

4

Phase 4

Monitor, learn, and take over

Get live signal alerts, handoff threads in one tap, and review summaries with full compliance logs.

Pricing

Plans that scale with your inbox

No per-seat fees. Launch in under a day and pay month-to-month.

Starter

$149

/month

For solo sellers and home businesses getting DM automation in place.

  • Up to 2 Instagram pages
  • Catalog + FAQ syncing
  • Smart DM workflows
  • Email & chat support
Start with Starter

Growth

$349

/month

For growing shops handling hundreds of conversations per day.

  • Unlimited agent replies
  • Inventory lookups & Sheets sync
  • Advanced workflow builder
  • Priority success manager
Start with Growth

Testimonials

Trusted by high-volume Instagram sellers.

We went from 4-hour reply times to instant answers. Customers trust us more and jump straight into ordering.

Ria Santos

@homebatch.bakes

+42% repeat buyers

Shoppal handles launch-day floods better than any freelancer we hired and still sounds like me.

Dev Malik

@gearloop.shop

DMs cleared 5x faster

FAQ

Answers at a glance

How does InstaFlow AI connect to my Instagram?

We use Meta-approved APIs. You authorize access once, we sync your inbox, and the agent replies through the same DM thread without third-party links.

Can I train the agent on my own catalog?

Yes. Upload spreadsheets, Notion docs, or simple CSVs. The agent refreshes pricing, stock, and delivery info automatically.

What happens when a conversation gets complex?

Flag VIP customers and tap to take over. The agent pauses, transfers the chat to you, and hands back when you're done.

Is there support for multiple team members?

Growth plan includes multi-user access with roles, conversation routing, and shared notes so your whole crew stays in sync.

Ready to make every Instagram DM feel concierge-level?

Book a working session with the Shoppal team. We'll map your flows, sync your catalog, and launch the DM agent in under a day.

live onboarding sessions weekly